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pX Launches in GCC, Partners with UK PropTech Leader REalyse

Proptech

pX Expands in GCC with REalyse Partnership - Business Honor

Business Honor
12 September, 2025

Proptech platform pX partners with REalyse to bring AI-driven real estate decision tools to the Gulf.

A major step forward in real estate technology has arrived in the Gulf region with the official launch of pX, an proptech platform powered by AI designed to transform how property decisions are made. The launch was announced on September 10, 2025, alongside a key partnership with REalyse, the UK’s top real estate data intelligence provider.

The partnership gives PX exclusive rights in the GCC to use REalyse’s powerful decision-making tools — technology already trusted by leading global firms like CBRE, Invesco, and even the UK government. pX aims to tackle a common challenge in the region: outdated market data and slow decision-making. Many large-scale real estate projects in countries like the UAE and Saudi Arabia still depend on traditional feasibility reports and disconnected data. pX changes this by combining AI with local expertise to provide clear, fast, and actionable insights.

“This isn’t just another tech product but it’s filling a critical gap,” said Guelane Mansour, CEO of pX. “There’s plenty of capital and vision in the Gulf, but until now, there wasn’t a system fast or smart enough to support the scale of investment coming in.” pX has already been piloting its platform with both public and private sector partners. The system integrates various local data sources from government departments to real estate regulations in order to deliver a full picture of the market in real time.

REalyse CEO Gavriel Merkado praised the partnership, calling it a “game-changer” for how investors, developers, and governments in the Gulf will make decisions. With further partnerships expected soon, pX is set to become a central tool for real estate growth in the region from turning data into strategy, and ambition into action.