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Home Business Food and Beverages Swiggy Introduces Eatlists: A ...
Food and Beverages
Business Honor
05 July, 2024
A new feature allows users to curate lists and share their favorite dishes within the Swiggy app.
Swiggy has launched its new feature, Eatlists, as it is designed to simplify food choices and enhance community engagement within its app. The algorithms and insights reveal that 58% of the users struggle with meal choices and 68% rely on peer recommendations. Eatlists aims to simplify the selection process by allowing users to make lists and share their favorite dishes.
"Eatlists brings the best of both worlds: the ability to create and share your food identity while discovering new dishes through lists curated by fellow food enthusiasts," Rohit Kapoor, CEO of Swiggy, highlighted the feature's dual benefits.
Now users can bookmark their favorite dishes with a tap and turn them into personalized lists. These lists can be shared effortlessly via social media platforms, making it super easy for users to recommend their top-list choices to friends and family.
Additionally, users can explore curated Eatlists from other users too, providing trusted recommendations within the app. This feature enhances convenience and promotes culinary exploration as it can be accessed from the user’s home page and profile.
The feature release coincides with Swiggy’s recent introduction of Handpicked, a premium grocery service available on its Instamart platform, highlighting Swiggy's commitment to enhancing and improving the user experience and expanding service offerings ahead of its anticipated (Initial public offering) IPO.