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Adidas Honors Toni Kroos, Renames 11Pro Boots After Legendary Midfielder's Retirement

Sports

Business Honor
09 July, 2024

Adidas Renames Iconic 11Pro Boots After His Illustrious Career Spanning Real Madrid and Germany, Marking a Milestone in Football History

Adidas have paid tribute to German midfielder Toni Kroos by renaming their iconic shoe in his honor following his retirement from professional football. Kroos, known for his outstanding performances at Real Madrid, the German national team, has retired from the game after a memorable tour marked by several tournaments

The decision to rename the shoe came in recognition of Kroos' enduring association with the 11Pros since his debut in 2013. In an illustrious career that has included four La Liga titles, five Champions League victories and Real Madrid, 2014 Kroosremained loyal to the same pair that had become synonymous with his form and success in Germany, including that year’s World Cup triumph.

Kroos, who announced his retirement in May, ended his club career with Real Madrid's Champions League final victory over Borussia Dortmund. Despite a brief return to international duty for the Euros, his final game saw Germany exit the tournament with a quarter-final loss to Spain.

Bjorgvin Hreinsson, global product manager at Adidas, reflects on Kroos’ unwavering preference for the 11Pro throughout its evolution in the football industry. Originally known as the 11Pro in Adipura, the shoe held emotional value for Kroos, thus and His devotion and consistency on the outside is personified.

In an exciting move, Adidas unveiled the commemorative kit featuring a gold heel and Kroos' kids' name engraved on the sole "TKpro" name pays tribute to Kroos' legacy and lasting impact on the football game.