Wednesday, January 14, 2026
Home Business Gaming and VFX Tech Startup Transforms Home P...
Gaming and VFX
Business Honor
14 January, 2026
Lucra and ePutt Revolutionize Home Golf Practice with Competitive, Blockchain-Powered Platform Offering Real-Money Tournaments.
Lucra, a leading platform for social competition, and ePutt, the manufacturer of the advanced smart putting console, are creating a major partnership that will change the way players practice their golf game at home and create a revenue stream for players through competitive golf experiences. Through this partnership, ePutt's laser tracking technology for home putting will now be linked with Lucra's competition engine to power a completely new benefit service for those who want to turn their at-home practice into a competitive, monetized sport. The launch of this partnership is expected to take place in the USA in Summer 2026. A major limitation in at-home practice has been the lack of real money peer-to-peer matches and tournaments.
With ePutt's laser-guided putting consoles tracking the path of each putt, and augmented reality overlays that enhance the experience of practicing at home, adding a competitive layer to ePutt's laser-guided putting systems through the Lucra competition engine allows players to set up friendly competition with their friends and participate in tournaments with cash prizes. Dylan Robbins, founder and chief executive officer of Lucra, described Lucra as a transformative platform for golf. "We're building a system that will turn every putting practice into an actual competition," he said. "By partnering with ePutt, we have integrated multiple features into our system that will permit players to enter head-to-head matches, public tournaments with elimination brackets, and seasonal leaderboards that show blockchain-backed achievements."
According to Sonny Rasic, founder and chief executive officer of ePutt, the goal of our combined vision is to democratize golf skills and establish additional income streams for all stakeholders involved, including players, coaches, and content creators. The new platform will offer players opportunities to participate in a variety of competitive formats such as sponsored tournaments, remote coaching programs, and continuous season-long leagues.