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CloudTV Launches 3D Ad Style, Transforming TV Advertising

Marketing and Advertising

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Business Honor
09 September, 2025

CloudTV introduces 3D ad styles for CTV platforms in India, with the aim to improve brand engagement and brand memory.

An established smart TV operating system, CloudTV recently introduced a new 3D ad style for its CTV platforms in India. Offering advertisers a unique method with an aim to connect with audiences without being disruptive, providing a stylish and engaging experience. The success of this new ad style is evident in a recent campaign combining AI content business AiYO and their client MyFitness, with a 25% higher success rate for 3D advertisements than normal video advertising.

CloudTV supports more than 12 million households and also powers more than 250 smart TV brands. In India's growing smart TV market, that is expected to include over 25 million households by 2026, the company is positioning itself as a leader. The COO and co-founder of the company, Abhijeet Rajpurohit, stated, “The launch positions CloudTV at the center of innovation in connected TV advertising.” As businesses are looking for new ways to stand ahead from other businesses, CloudTV's 3D advertisements is an effective option.

Along with the 3D advertisements, CloudTV is also collaborating with a major advertising company, Magnite, and launched a new advertising platform. It also launched a specialized website that makes it simple for media consumers, agencies, and businesses to manage their advertising campaigns. According to CloudTV, this personalized 3D ad style will soon be common, offering fully engaging experiences that combine entertainment and advertising. Transforming the way customers interact with businesses.