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Taylor Swift’s Engagement Watch is Trending in Bridal Jewelry

Watches and Jewellery

Taylor Swift Engagement Watch Trend - BusinessHonor

Business Honor
27 August, 2025

Taylor Swift’s Cartier watch gained attention, resulting in a new trend of wedding jewelry.

Taylor Swift's engagement to NFL player Travis Kelce received a lot of media attention because of the special Cartier watch on Swift's wrist. The 35-year-old music icon posted a few images from the proposal in an emotional Instagram post that has gained over 14.3 million likes. Although Swift's gorgeous diamond ring drew attention, the special Cartier watch was the true attraction.

It is the Cartier Santos Demoiselle Gold Diamond Watch, a luxury model that is no more in manufacturing and costs $29,500 on 1stdibs.com. It is made of 18K yellow gold, features a quartz movement, Roman numerals, 48 round brilliant-cut diamonds, and Cartier's famous hidden mark at 10 o'clock. Further highlighted by its gold stonework bracelet and a diamond-set crown.

Swift blended old charm with modern style as she wore the watch with heels and a patterned Ralph Lauren silk-blend outfit. The Cartier piece, that she was previously spotted wearing during the time she served as a guest on the New Heights podcast, grabbed the attention of watch collectors immediately. As the Santos Demoiselle is no more manufactured, resellers have seen a sharp rise in demand for similar Cartier models. Currently, many people consider watches to be major upgrades to or replacements for engagement rings. Swift is possibly setting a fresh standard for wedding accessories with her stylish selection. With the diamond ring, watches could serve as a symbol of eternity in 2025 and beyond.