Backona simplifies data analytics, enabling users across all technical backgrounds to make informed, data-driven decisions effortlessly.

Backona is a technology advanced company with a fact-based group of software engineers and marketing specialists. Its mission is to simplify the world of data analytics, so that users of every technical background can access, interpret, and apply valuable insights from their data without much hassle. For this, they have developed Backona AI, an intuitive platform to streamline all aspects of data analysis. With Backona AI, users can ask questions, analyze data, and make actionable insights to inform savvy, data-driven decisions by organizations without requiring any specialized expertise. With a highly user-friendly and efficient approach, the platform makes it easy for businesses in virtually every sector to extract the maximum value from the data they have in hand. By eliminating the unnecessary complexity that has been associated with data analytics, Backona AI revolutionizes the approach toward organizational growth and innovation, making data-driven decisions easier and more impactful for everyone.

Key Features

Seamless Google Analytics Integration

Integrating your Google Analytics data in a seamless way, providing straight-through access to smooth workflows, the integration ensures that your data will be right there and ready to analyze and make decisions without a hassle.

Conversational Chat Interface

Easily interact in a conversational chat environment, where you can ask questions naturally and quickly uncover valuable insights, key performance indicators (KPIs), and emerging trends.

Custom Reports & Easy Downloads

Generate custom reports about your campaigns with ease and download them in PNG format, which will make it easy to share or present the findings.

AI- Powered Insights

Get real-time insights and proactive suggestions, empowering you to make quicker, more informed marketing decisions.

Enhance Decision-Making with Data

Maximize the potential of your data in order to improve marketing decision-making and optimize marketing results. Insights will help you unleash performance and drive your marketing strategies forward.

How It Works in 3 Simple Steps

Step 1 - Sign up with Google

To get started, users simply sign up using their Google account. This step allows easy integration with Google Analytics, enabling immediate access to all the necessary data to power their marketing decisions.

Step 2 - Add your Data Source

It only takes a few clicks to connect data sources, such as Google Analytics once the user registers. Effortless integration in this way ensures all the relevant data one wants to analyze is readily available in the same place.

Step 3 - Ask your Question

The system is now set and marketers can enter any question regarding marketing into the chat interface. Backona AI immediately processes the question, providing actionable insights and valuable information to make smarter marketing decisions. This means such data insights no longer require technical expertise - everyone can access them.

Flexible Pricing Plans for Teams of All Sizes

Backona offers a range of pricing plans, which are created for teams and organizations with varying sizes to provide access to powerful AI-driven marketing analysis at an affordable price. The Nano Plan is perfect for individuals or small teams seeking straightforward, regular analysis. Priced at £29 + VAT per month, the plan includes 200 messages per month, AI-powered data analysis, downloadable charts in bar, line, and pie formats, and one user seat with standard email support.

For those with more advanced needs, the Macro Plan is always the most popular choice. For £89 + VAT per month, it is perfect for users with higher usage and daily insights. It has 1,000 messages per month, priority support, and all of the above with one single user seat.

Designed for larger organizations, the Quantum Plan has unlimited messages multiple seats at a discounted rate, and a dedicated support channel. Custom pricing can also be offered according to the needs of the organization. This makes it ideal for businesses requiring deep analytics and personalized support. Flexible options allow Backona to ensure that all teams have access to AI-powered data analysis tailored to their needs.

Piotr Donica - Founder & Software Engineer