Friday, April 17, 2026
10 Innovators of the Year 2025
Business Honor

Information technology consulting is an important service for companies launching new initiatives, establishing new procedures or refining current ones. Employing outside helps the business to evaluate the company objectively and access a larger pool of knowledge and experience. By outsourcing, the business can focus on the strategic objectives while IT consultants handle the rest.
One such company, General Softwares Limited which is under the direction of Mr. Pankaj Awasthi, fills this critical need by offering specialized IT consulting services that bring fresh perspectives and strategic direction to internal teams. With knowledge across banking, finance, legal, healthcare, and telecom, they provide vital services like business continuity planning, information security, cloud management, and custom software development. In a period where technology is central to success General Softwares Limited allows organizations to navigate change confidently and achieve sustainable growth.
IT Solutions by General Softwares Limited
Consulting Services
The consultants provide internal teams with special knowledge and strategic direction in offering a useful external viewpoint. The company provides personalized solutions to help with new projects, software installations as well as corporate expansion or ongoing IT support, depending on the unique objectives of each enterprise.
Business continuity planning, information security cloud infrastructure management, continuous system maintenance and employee training are just a few of its many offerings. Custom software development, data integration, electronic money solutions, FX platforms, payment gateways and prepaid card systems are all areas of their expert knowledge.
With a focus on knowledge transfer and collective success, they help businesses navigate complex IT challenges with confidence. Clients get access with their support team to discuss their unique requirements and receive expert advice personalized to their growth and operational needs.
Outsourced Solutions
General Softwares Limited offers flexible and scheduled onsite and offshore outsourcing solutions designed to increase business productivity while cutting costs. General Softwares Limited helps businesses build capable, efficient teams who share their goals and core beliefs, whether for short-term growth or for long-term growth.
They provide the full spectrum of outsourced software development services from custom programming to mobile app design. Clients can choose to blend qualified developers into their existing teams or allocate entire software projects for end-to-end delivery. Each dedicated team is composed of seasoned individuals with proficiency in software development, operational management, and cost optimization.
Some of their outsourcing solutions' key benefits include access to innovative skills, quicker production cycles, and the ability to develop prototypes before devoting significant resources. Furthermore, offshore outsourcing lowers IT risks and ensures business continuity even in the case of internal staff changes.
SEO
To increase traffic and search engine ranks on famous platforms like Google, Yahoo and Bing, the company provides strong yet affordable SEO services. In order to stay out of trouble and make sure long-term success, General Softwares Limited only uses moral, white-hat SEO techniques that follow industry best practices. They offer both on-page and off-page optimization as part of their full SEO package.
Keyword research, title and META tag optimization, content improvement, HTML fixes, picture alt tags, sitemap development, Google Analytics setup and broken link checks are all included in on-page services. These methods guarantee that the website is both technically solid and packed with content.
Through directory submissions, forum participation, blog and article submissions, press releases, classified ads and reciprocal link building, off-page SEO aims to increase visibility and authority. General Softwares Limited helps companies outperform their rivals with a customized SEO approach.
Pankaj Awasth | Managing Director & CEO
Pankaj Awasthi is the Managing Director and CEO of General Softwares Limited who brings over two decades of experience in Financial Technology and Project Management. Mr. Pankaj plays a major leadership role in delivering IT consulting services by having a strong focus on strategic planning, business execution and driven by technology advancement. His career spans multiple industry sectors including banking, finance, IT consulting, legal case management, forex, electronic money and marketing.
With a solid foundation in technology, he has established himself in an important place in the fintech space. Under his leadership, General Softwares Limited has joined forces with globally recognized IT and banking organizations. He has successfully overseen huge amount of software development projects and delivered impactful, business solutions. His depth of knowledge is rooted in hands-on experience, gained through managing diverse projects across various industries.