“SITA shapes the future of air travel, creating seamless, secure, and efficient journeys for passengers and operators worldwide.”

SITA is specialized in air transport communications and information technology, offering solutions to airlines and airports worldwide. In 1949, the company was founded by 11 airlines that sought to solve the technological challenges facing the aviation industry. SITA started by building the world's largest data network, which became a significant contribution to the development of the internet. Over the years, this company has developed innovations meant to make different aspects of flying better. These include the solution to pilot-ground communication, streamlining check-in processes, and bag tracking in cases where they get lost. SITA has also played an important role in improving the safety, efficiency, and sustainability of air transport. SITA plays an important role in ensuring effective modern air transport systems through steady adaptation to the changing needs of the aviation sector. Its solutions have the explicit function of addressing the complexity of the industry for a more connected and efficient travel experience for passengers and operators.

Core Services of SITA

SITA at Airports

SITA offers a wide range of services to make the airport experience better for passengers and airport operators. Among its offerings is SITA Smart Path, which enables touchless travel, allowing passengers to use their mobile phones from check-in to boarding. The solution uses biometrics and mobile technology to speed up passenger processing, thus improving efficiency and reducing wait times.

SITA is also focused on baggage management and providing solutions that would reduce mishandled bags and thus the cost of mishandled bags, hence improving airport operations. By improving airport operations, SITA creates smarter, more efficient, and autonomous processes and strives to ensure a smoother and more informed experience for the passengers.

Their platform and data services enable the vision of a fully mobile, self-service, and seamless journey, touching every aspect required to optimize airport operations. It is through such innovative services that SITA shapes the future of air travel.

SITA Border Management

SITA Border Management provides comprehensive, secure, and efficient solutions to assist governments in managing the securing of their borders. Having over 25 years of experience has empowered SITA in enabling border agencies in offering seamless travel experiences. It covers the passenger journey right from check-in to arrival in a smooth, secure manner. Through innovative identity management, biometrics, and AI, SITA helps facilitate transformation at borders, whether for air, sea, or rail travel, or at major international events.

SITA's border management solutions are available in more than 600 systems of airlines, and it's trusted by over 70 governments, including all G20 nations. Its systems process in excess of 2.2 billion journeys that involve more than 85 percent of international air passengers. This company connects an airline to government through the offer of a single window gateway with the intention of streamlining the flow of traveler data to improve security and risk assessment.

Their solutions are focused on identifying high-risk travelers before they start their journey, helping governments balance stringent security measures with efficient and easier travel. SITA's border management services reduce costs and complexity, ensuring a secure yet smooth process for both travelers and border agencies. Through their extensive experience and innovative solutions, SITA remains at the forefront of border management technology.

SITA for Aircraft

SITA for Aircraft innovatively enhances the aviation industry through collaboration between airlines, air navigation service providers, maintenance, repair, and overhaul (MROs) organizations, and original equipment manufacturers (OEMs). Improving flight operations, air traffic management, and aircraft maintenance are essential to the betterment of the efficiency and the sustainability goals of SITA partners.

The solutions SITA has on offer encompass reliable, safe, and efficient aircraft communications with the ground. In addition, the company offers applications that will be essential tools for airlines and ANSPs alike towards strategic and tactical decision-making improvements in day-to-day operations. With its data and platform services, SITA transforms aircraft and flight data into actionable insights for better performance and maintenance decisions by airlines, OEMs, and MROs.

SITA for Aircraft serves over 400 customers around the world and is committed to assisting them in increasing the efficiency, safety, and sustainability of their operations while continuing to support the evolution of the aviation industry with collaborative technology solutions.

David Lavorel: CEO of SITA

David Lavorel was appointed as CEO of SITA in February 2022. He has spent more than 20 years with SITA and held a variety of senior positions, including CEO of SITA Airport and Borders and CEO of SITA for Aircraft. Mr. David led strategic initiatives to deliver digital and smart solutions for seamless passenger journeys and improve connected aircraft capabilities. Previous roles include Senior VP of Corporate Development and Head of the CEO office, focusing on growth and development strategies. David joined SITA in 2000 as Vice President of Mergers & Acquisitions and Head of the France Telecom Partnership Management. A Swiss-French national, David graduated from Telecom Paris and has a consulting background with KPMG. He is based in Geneva.

“From the very beginning, our vision has been to reinvent travel and transport, pioneering innovations that touch the lives of billions of people. That’s why we say we don't just build networks; we build pathways to the future.”